Baumard's perspective asserts that "opportunity is the mother of innovation," in contrast to the adage ascribing this role to necessity. Drawing on behavioral ecology and cognition, we propose that both extremes - affluence and scarcity - can drive innovation. We suggest that the types of innovations at these two extremes differ and that both rely on mechanisms operating on different time scales.
ASJC Scopus subject areas
- Neuropsychology and Physiological Psychology
- Behavioral Neuroscience