TY - JOUR
T1 - From Effendi to Infitāḥī? Consumerism and its Malcontents in the Emergence of Egyptian Market Society
AU - Shechter, Relli
N1 - Funding Information:
*Relli Shechter is Senior Lecturer and Chair, The Department of Middle East Studies, Ben-Gurion University, Israel. E-mail: [email protected]. Research was supported by a grant from the Israel Science Foundation (grant no. 57/06). Additional support came from The Israeli Foundations Trustees (grant for the academic year 2004–2005).
Copyright:
Copyright 2020 Elsevier B.V., All rights reserved.
PY - 2009/1/1
Y1 - 2009/1/1
N2 - This article studies intellectual responses of the Egyptian middle class, or effendiyya, to the development of local consumer society during the 1970s. Effendiyya opposition to Sadat's economic reforms (infitāh{dot below}) was ample in films, film reviews, and academic writing. The most emphatic objection was raised against a transition from production- to consumption-based social stratification and society. New consumerism represented the unjust reign of the market over 'authentic' Egyptian life. This opposition served as a significant outlet for discontent among educated and often state-employed strata. Such canonic opposition testified to the success of the long-term project of building a local middle class. It also singled its partial future demise.
AB - This article studies intellectual responses of the Egyptian middle class, or effendiyya, to the development of local consumer society during the 1970s. Effendiyya opposition to Sadat's economic reforms (infitāh{dot below}) was ample in films, film reviews, and academic writing. The most emphatic objection was raised against a transition from production- to consumption-based social stratification and society. New consumerism represented the unjust reign of the market over 'authentic' Egyptian life. This opposition served as a significant outlet for discontent among educated and often state-employed strata. Such canonic opposition testified to the success of the long-term project of building a local middle class. It also singled its partial future demise.
UR - http://www.scopus.com/inward/record.url?scp=70449595737&partnerID=8YFLogxK
U2 - 10.1080/13530190902749549
DO - 10.1080/13530190902749549
M3 - Article
AN - SCOPUS:70449595737
SN - 1353-0194
VL - 36
SP - 21
EP - 35
JO - British Journal of Middle Eastern Studies
JF - British Journal of Middle Eastern Studies
IS - 1
ER -