Improving productivity in citizen science through controlled intervention

  • Avi Segal
  • , Robert J. Simpson
  • , Ya'Akov Kobi Gal
  • , Victoria Homsy
  • , Mark Hartswood
  • , Kevin R. Page
  • , Marina Jirotka

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    29 Scopus citations

    Abstract

    The majority of volunteers participating in citizen science projects perform only a few tasks each before leaving the system. We designed an intervention strategy to reduce disengagement in 16 different citizen science projects. Targeted users who had left the system received emails that directly addressed motivational factors that affect their engagement. Results show that participants receiving the emails were significantly more likely to return to productive activity when compared to a control group.

    Original languageEnglish
    Title of host publicationWWW 2015 Companion - Proceedings of the 24th International Conference on World Wide Web
    PublisherAssociation for Computing Machinery, Inc
    Pages331-337
    Number of pages7
    ISBN (Electronic)9781450334730
    DOIs
    StatePublished - 18 May 2015
    Event24th International Conference on World Wide Web, WWW 2015 - Florence, Italy
    Duration: 18 May 201522 May 2015

    Publication series

    NameWWW 2015 Companion - Proceedings of the 24th International Conference on World Wide Web

    Conference

    Conference24th International Conference on World Wide Web, WWW 2015
    Country/TerritoryItaly
    CityFlorence
    Period18/05/1522/05/15

    Keywords

    • Citizen science
    • Crowdsourcing
    • Intervention strategies
    • Peer production

    ASJC Scopus subject areas

    • Computer Networks and Communications
    • Software

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