Launching a corporate website and market efficiency

Daphna Shwarts-Asher; Uri Ben-Zion; Shaul Gabbay; Joseph Yagil

doi:10.1080/09603100500426341

Launching a corporate website and market efficiency

Daphna Shwarts-Asher, Uri Ben-Zion, Shaul Gabbay, Joseph Yagil

Department of Economics

Research output: Contribution to journal › Article › peer-review

2 Scopus citations

Abstract

Using an event study analysis, this paper investigates the effect of launching a website on corporate stock returns. We find that for domestic firms (traded in the US) the effect on returns is not statistically significant. However, for foreign stocks traded on US capital markets the effect is generally positive and statistically significant. For such firms, which are smaller than their US counterparts, the Internet contributes to their exposure and increases their profit prospects.

Original language	English
Pages (from-to)	551-559
Number of pages	9
Journal	Applied Financial Economics
Volume	16
Issue number	7
DOIs	https://doi.org/10.1080/09603100500426341
State	Published - 1 Apr 2006

ASJC Scopus subject areas

Finance
Economics and Econometrics

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10.1080/09603100500426341

Cite this

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Launching a corporate website and market efficiency

Abstract

ASJC Scopus subject areas

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