MUDs and their potential contribution to tourism

Yaniv Poria, Alex S. Taylor

Research output: Contribution to journalArticlepeer-review

Abstract

This paper describes how multi-user domains (MUDs) - a specific type of online discussion forum - can be used as a tool in tourism studies. MUDs provide a communication channel with specific characteristics that support discussion on particular topics, such as tourist-related activities. The findings gathered from the study of one specific tourism MUD are presented, including quantitative and qualitative data concerned with the content of the discussions. The principal conclusion of the paper is that the MUDs may have significant implications for tourism research and tourism marketing.

Original languageEnglish
Pages (from-to)198-212
Number of pages15
JournalAnatolia
Volume13
Issue number2
DOIs
StatePublished - 1 Jan 2002

Keywords

  • Communication
  • Computer-mediated-communication
  • MUD
  • Marketing
  • Research

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