Netflix original series, global audiences and discourses of streaming success

Michael L. Wayne, Ana C. Uribe Sandoval

Research output: Contribution to journalArticlepeer-review

10 Scopus citations

Abstract

This article examines the discourses of streaming success within the television industry by focusing on Netflix and two of the service’s original series: Fauda and La Casa de Papel. Using publicly available secondary data through 2019, this analysis argues the transnational platform’s efforts to redefine successful television while maintaining a high level of data secrecy necessitate the discursive construction of a global and undifferentiated audience. Yet, rather than representing a break with the past, the discourses of streaming success reveal Netflix to be a television institution attempting to address traditional industry challenges.

Original languageEnglish
Pages (from-to)81-100
Number of pages20
JournalCritical Studies in Television
Volume18
Issue number1
DOIs
StatePublished - 1 Mar 2023
Externally publishedYes

Keywords

  • Fauda
  • La Casa de Papel
  • Netflix
  • Television industry
  • global television
  • media industry studies
  • streaming

ASJC Scopus subject areas

  • Cultural Studies
  • Communication

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