Practicing citizen diplomacy 2.0: “The Hot Dudes and Hummus—Israel’s Yummiest” campaign for Israel’s branding

Tal Samuel-Azran, Betti Ilovici, Israel Zari, Orly Geduild

Research output: Contribution to journalArticlepeer-review

13 Scopus citations

Fingerprint

Dive into the research topics of 'Practicing citizen diplomacy 2.0: “The Hot Dudes and Hummus—Israel’s Yummiest” campaign for Israel’s branding'. Together they form a unique fingerprint.

Keyphrases

Computer Science

Social Sciences