Strategic Management: How to Apply it to Firms in the Hospitality Industry

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8 Scopus citations

Abstract

The purpose of this article is to examine the contribution of strategic management to organisations in the hospitality industry. Rapid changes, vulnerability to recession, and other environmental threats call for an ongoing future-result‘oriented process of managing organisations and their environment through utilisation of knowledge and experience derived from various disciplines, all aimed at survival, growth and profitability. The article examines various concepts and models applicable to various organisations. It emphasises the importance of planning and implementation as well as the appropriate allocation of resources.

Original languageEnglish
Pages (from-to)329-343
Number of pages15
JournalService Industries Journal
Volume3
Issue number3
DOIs
StatePublished - 1 Nov 1983

ASJC Scopus subject areas

  • Strategy and Management
  • Management of Technology and Innovation

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