The purpose of this article is to examine the contribution of strategic management to organisations in the hospitality industry. Rapid changes, vulnerability to recession, and other environmental threats call for an ongoing future-result‘oriented process of managing organisations and their environment through utilisation of knowledge and experience derived from various disciplines, all aimed at survival, growth and profitability. The article examines various concepts and models applicable to various organisations. It emphasises the importance of planning and implementation as well as the appropriate allocation of resources.
|Number of pages||15|
|Journal||Service Industries Journal|
|State||Published - 1 Nov 1983|
ASJC Scopus subject areas
- Strategy and Management
- Management of Technology and Innovation