To which world regions does the valence–dominance model of social perception apply?

Oosterhof and Todorov

Research output: Contribution to journalArticlepeer-review

104 Scopus citations

Abstract

Abstract: Over the past 10 years, Oosterhof and Todorov’s valence–dominance model has emerged as the most prominent account of how people evaluate faces on social dimensions. In this model, two dimensions (valence and dominance) underpin social judgements of faces. Because this model has primarily been developed and tested in Western regions, it is unclear whether these findings apply to other regions. We addressed this question by replicating Oosterhof and Todorov’s methodology across 11 world regions, 41 countries and 11,570 participants. When we used Oosterhof and Todorov’s original analysis strategy, the valence–dominance model generalized across regions. When we used an alternative methodology to allow for correlated dimensions, we observed much less generalization. Collectively, these results suggest that, while the valence–dominance model generalizes very well across regions when dimensions are forced to be orthogonal, regional differences are revealed when we use different extraction methods and correlate and rotate the dimension reduction solution. Protocol registration: The stage 1 protocol for this Registered Report was accepted in principle on 5 November 2018. The protocol, as accepted by the journal, can be found at https://doi.org/10.6084/m9.figshare.7611443.v1.

Original languageEnglish
Pages (from-to)159-169
Number of pages11
JournalNature Human Behaviour
Volume5
Issue number1
DOIs
StatePublished - 1 Jan 2021

ASJC Scopus subject areas

  • Social Psychology
  • Experimental and Cognitive Psychology
  • Behavioral Neuroscience

Fingerprint

Dive into the research topics of 'To which world regions does the valence–dominance model of social perception apply?'. Together they form a unique fingerprint.

Cite this