Abstract
Promoting the marriage of marketing techniques and human factors research in product development.
Original language | English |
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Pages (from-to) | 22-25 |
Number of pages | 4 |
Journal | Ergonomics in Design |
Volume | 4 |
Issue number | 7 |
DOIs | |
State | Published - 1 Jan 1996 |
ASJC Scopus subject areas
- Human Factors and Ergonomics
- General Engineering